As many of you know by now...Shelflife store launched it's first worldwide release sneaker collaboration project with Puma. In classic Shelflife style this special occasion was celebrated with a very memorable party event. VIPs, celebrities, friends & family were all in attendance along with local graffiti artists, sneaker heads & facebook photo competition winners. It was history in the making with plenty of party entertainment including a killer line up of Dj's, an art exhibition, live graffiti bombing, live "shriiimping" art & even the opportunity for guests to shop in store and make their own mark on a full 3D model train! Here's the official video...
PUMAxSHELFLIFE OFFICIAL LAUNCH SOUTH AFRICA from SHELFLIFE STORE on Vimeo.
Filmed & edited by Nat Perel. Beats by Nastie Ed.
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